Asufa is a small, bright shop near the center of Tel Aviv where every object on the shelves comes from a local Israeli designer. It functions as a collective, organized by a group of creatives who wanted a permanent space to sell their goods directly to the public. You can spot the storefront by the array of colorful, often quirky home products visible through the glass. It grew from a series of pop-up markets where makers struggled to find reliable places to sell.
Asufa
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